Privacy Policy
Privacy Policy
This Privacy Policy describes how we handle your personal information for our services. By using this Site or by registering as a customer, you accept the terms of this Privacy Policy.
WE MAY COLLECT AND STORE THE FOLLOWING PERSONAL INFORMATION:
- Email address, physical contact information.
- Credit/debit card information.
- Transactional information based on your activities on the Site, such as purchasing and content you generate or that relates to your account.
- Delivery, billing, and other information you provide to purchase or deliver an item.
- Other information, including your IP address, browser, operating system, domain name, time, and other standard web log information.
MEMBERSHIP INFORMATION
You can register as a member at no cost or obligation to you. Registering as a member requires you to enter an email address and password ("Membership Information"). We do not sell, rent, or pass on your email address to any other company. When you become a member, we assign you a Customer Number and store the date of membership.
DELIVERY INFORMATION
When Products are to be delivered, we need to have delivery details, so we will require you to provide us with your Name, Address, and Contact Number. This information is made available to our Operational and Marketing staff and may also be shared with any courier company that we may use for the delivery of the Products.
CREDIT/DEBIT CARD INFORMATION
When paying for goods or services via credit card, we require you to enter your credit card number, expiration date, card type (MasterCard, Visa, etc.), cardholder name, and card security code. This information is entered directly onto a page hosted by our credit card payment processing provider, a PCI DSS Level 1 certified facility, which stores these details in encrypted format and provides us with a 'token' that we store and use for transactional purposes.
We do not store the full credit card number at any time. Card information is not made available to our Operational staff, and it is not possible for any of our staff to obtain full credit card information.
OUR DISCLOSURE OF YOUR INFORMATION
User Privacy
The user’s right to privacy is of paramount importance to us. Any information provided by the user will not be shared with any third party. We take all reasonable measures to protect your privacy on systems and websites controlled by us. However, we are not liable for unauthorized or unlawful disclosures made by third parties beyond our control, such as courier agencies and intermediaries that have links to our order processing system.
Personal Information
We collect personal data such as name, email address, phone number, and other details when you use our services or products. This information is used to send personalized offers, product & service updates, and relevant information based on your interests.
We may disclose personal information to:
- Respond to legal requirements, enforce our policies, respond to claims, or protect rights, property, or safety.
- Members of our corporate family to help detect and prevent potentially illegal acts and provide joint services.
- Service providers under contract who help with business operations, such as fraud investigations, bill collection, order fulfillment, and shipping.
- Other third parties with explicit user consent when using a specific service.
- Law enforcement or governmental officials in response to verified requests relating to criminal investigations or alleged illegal activity.
COOKIES
We use "cookies" (small files placed on your hard drive) on certain pages of the Site to store information and improve user experience. Cookies also help track user behavior for analysis and marketing purposes.
Important notes about cookies:
- Some features are only available through the use of cookies.
- Cookies help identify you and maintain your signed-in status.
- Most cookies are "session cookies," meaning they are deleted at the end of a session.
- You can decline cookies through browser settings, but this may impact your site experience.
- Third-party content on our site may use cookies that we do not control.
ACCOUNT PROTECTION & SECURITY
We take security seriously and have established security measures throughout our Site to protect information. Personal information entered and transmitted on our Site is done using Secure Sockets Layer (SSL or HTTPS) encryption technology. Our facilities are restricted and protected via Virtual Private Networks (VPNs) with high levels of encryption.
THIRD PARTIES
This Privacy Policy only applies to information collected by us. We will never sell personal information or share it with third parties unrelated to our business. However, non-personal, aggregated data may be shared with third parties to improve services.
CHANGES TO THIS PRIVACY POLICY
We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. Please review this policy periodically to stay informed.
CONTACT US
For more information about our privacy practices or if you have questions, please contact us by email at Contact@bgs.in or by mail using the details provided below.
about us
Founded in 1968 by the late Shri B.M. Gupta, bg’s previously Brij Garments, began as a garments brand rooted in quality and craftsmanship. In 1994—after Shri B.M.Gupta’s passing—his son, Shri Nitin Gupta, diversified the business into jewellery and accessories, marking the start of our journey as pioneers in imitation jewellery in 1994.
With an unwavering commitment to customer satisfaction, exceptional after-sales service, and unmatched quality, bg’s jewellery quickly became the go-to destination for discerning shoppers, leading fashion designers, and industry elites.
Over the years, renowned names such as JJ Valaya, Shantanu & Nikhil, Mandira Wirk, and Manav Gangwani have patronized our collections. Our pieces have also been adorned by celebrated personalities like Amanpreet Wahi, Sonal Chauhan, and Esha Gupta.
For us, Quality always comes before quantity — a philosophy that has been the driving force behind our success. Generations of customers trust us not only for our exquisite jewellery, but also for the strong relationships and high standards we uphold.
After the passing of Shri Nitin Gupta, our legacy now continues under Mrs. Aditi Gupta, who carries forward the same passion and dedication. As we step into the future, we remain committed to delivering timeless, high-quality jewellery that defines elegance and trust.
